Citibank Singapore introduces biometrics.
This month Citibank Singapore unveiled fingerprint scanners at points-of-purchase throughout the city. At the moment only holders of Citibank's Clear Platinum card can pay through the biometric system. It seems the bank is beginning its biometric rollout by targetting the coveted taste-making 25 to 34 year old demographic that makes up the bulk of its Clear Platinum card holders.
Currently, the convenience of a quick fingerprint scan to pay for goods is tempered by the 7 digit PIN that must be entered to complete any transaction. This requirement begs the question, then what's the point? I think this is both an effort to troubleshoot the technology in a larger public arena, as well as part of a larger effort to aclimatize people to the idea of daily biometric use. It has been quite some time since Wal-Mart and Costco were first reported to be eyeing biometric identification. . .
Read more about this biometric rollout and the companies behind it here.
Currently, the convenience of a quick fingerprint scan to pay for goods is tempered by the 7 digit PIN that must be entered to complete any transaction. This requirement begs the question, then what's the point? I think this is both an effort to troubleshoot the technology in a larger public arena, as well as part of a larger effort to aclimatize people to the idea of daily biometric use. It has been quite some time since Wal-Mart and Costco were first reported to be eyeing biometric identification. . .
Read more about this biometric rollout and the companies behind it here.
1 Comments:
Keep it up brother - I am with you.
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